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Brightside Health vs Hims & Hers: Which Is Better?

Head-to-head comparison of Brightside Health and Hims & Hers based on our independent scoring across trust, value, experience, product range, and reputation — plus real pricing for the treatments they both offer.

Our Verdict

Hims & Hers scores higher overall in our independent evaluation (77.5/100 vs 67.3/100), leading on trust & safety, value, experience, product range, reputation.

67

Brightside Health is a venture-backed online psychiatry and therapy platform using an AI-assisted prescribing tool, with limited, insurance-gated access to stimulant medications.

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78
Hims & Hers
Very Good

The largest publicly traded D2C telehealth platform, offering treatments across hair loss, ED, mental health, skincare, and weight loss.

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Score Breakdown

DimensionBrightside HealthHims & Hers
Overall Score67.3/10077.5/100 ✓
Trust & Safety30%68/10075/100 ✓
Value25%65/10070/100 ✓
Experience20%68/10085/100 ✓
Product Range15%70/10090/100 ✓
Reputation10%65/10070/100 ✓

At a Glance

Founded20172017
HeadquartersOakland, CASan Francisco, CA
Publicly tradedNoYes (HIMS)
Treatment categories17
Treatments listed39
Starting price$95/mo$11/mo

Pricing Where They Compete

Prices shown are based on our most recent research and may not reflect current pricing. Telehealth providers update their pricing frequently. Always verify pricing directly with the provider before purchasing.

CategoryBrightside HealthHims & Hers
Mental Health$95
Psychiatry Plan
$49–$85
Anxiety / Depression Treatment

Brightside Health

+More conservative controlled-substance policy than most psychiatry peers — no benzodiazepines, Z-drugs, or gabapentin, and stimulants only for insured members in select states
+Accepts insurance in addition to self-pay, unlike several cash-only competitors
+Solid Trustpilot sentiment (4.0/5, 1,527 reviews) on clinical staff friendliness and attentiveness
−Prescribes Schedule II-V controlled substances via telehealth, which depends on DEA telemedicine flexibilities currently extended only through 2026-12-31 — a future rule change could disrupt care continuity
−Patients report unexpected costs and unclear insurance coverage after appointments
−Provider-matching can require multiple attempts before finding a suitable clinician
Read the full Brightside Health review →

Hims & Hers

+Widest treatment category coverage of any D2C telehealth brand
+Vertically integrated pharmacy keeps costs down and shipping fast
+Publicly traded with transparent financials
−Compounded GLP-1 programs being phased out after Novo Nordisk deal
−Subscription auto-renewal complaints common on Reddit
−Customer support response times vary
Read the full Hims & Hers review →

Brightside Health vs Hims & Hers — FAQ

Is Brightside Health better than Hims & Hers?

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Hims & Hers scores higher overall in our independent evaluation (77.5/100 vs 67.3/100), leading on trust & safety, value, experience, product range, reputation.

Is Brightside Health or Hims & Hers cheaper?

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Hims & Hers has the lower starting price (from $11/mo vs $95/mo for Brightside Health). Starting prices are for the cheapest treatment each offers — compare the specific treatment you need, and check what each price includes.

What do Brightside Health and Hims & Hers both offer?

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Both platforms treat Mental Health. Brightside Health covers 1 treatment category total and Hims & Hers covers 7.

Still deciding?

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