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Curex vs Willow: Which Is Better?

Head-to-head comparison of Curex and Willow based on our independent scoring across trust, value, experience, product range, and reputation — plus real pricing for the treatments they both offer.

Our Verdict

Curex scores higher overall in our independent evaluation (60.6/100 vs 51.9/100), leading on trust & safety, value, product range, reputation. Willow comes out ahead on experience.

61
Curex
Fair

Online allergy clinic prescribing at-home sublingual immunotherapy drops for environmental and food allergies, eczema and allergic asthma, with a newer compounded GLP-1 line.

Visit Curex
52
Willow
Below Average

Women-focused compounded GLP-1 telehealth brand operating in a limited number of states, tied to a National Advertising Division referral over its marketing claims.

Visit Willow

Score Breakdown

DimensionCurexWillow
Overall Score60.6/100 ✓51.9/100
Trust & Safety30%60/100 ✓48/100
Value25%66/100 ✓52/100
Experience20%58/10062/100 ✓
Product Range15%60/100 ✓55/100
Reputation10%55/100 ✓38/100

At a Glance

Founded2019—
HeadquartersNew York, NY—
Publicly tradedNoNo
Treatment categories32
Treatments listed52
Starting price$39/mo$299/mo

Pricing Where They Compete

Prices shown are based on our most recent research and may not reflect current pricing. Telehealth providers update their pricing frequently. Always verify pricing directly with the provider before purchasing.

CategoryCurexWillow
Weight Loss / GLP-1$149
Compounded Semaglutide (injectable or ODT)
$299
Compounded Semaglutide

Curex

+At-home alternative to allergy shots; drops taken daily without clinic visits
+Published pricing: $99/mo self-pay with consults included, from $39/mo with insurance, $199 cash allergy test
+Accepts major commercial insurance plus Medicare and TRICARE, and is HSA/FSA-eligible
−Sublingual allergen-extract drops are an off-label use in the US, and results can take months
−BBB C rating with 59 complaints in three years; not accredited
−Reviewers report unexpected recurring charges and difficulty cancelling online (20% of Trustpilot reviews are one-star)
Read the full Curex review →

Willow

+Women-focused positioning with unlimited doctor access included in plan price
+Reviewers highlight responsive, board-certified doctors and simple onboarding
+Some patients report substantial results (e.g., 65 lbs in three months)
−Reportedly referred by the National Advertising Division to state attorneys general (Dec 2025) over advertising claims — unverified independently this cycle, needs manual confirmation
−Service limited to a narrow footprint (reportedly ~12 states), well below most national competitors
−Pricing ($299-399/mo starting) runs higher than several direct compounded-GLP-1 competitors
Read the full Willow review →

Curex vs Willow — FAQ

Is Curex better than Willow?

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Curex scores higher overall in our independent evaluation (60.6/100 vs 51.9/100), leading on trust & safety, value, product range, reputation. Willow comes out ahead on experience.

Is Curex or Willow cheaper?

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Curex has the lower starting price (from $39/mo vs $299/mo for Willow). Starting prices are for the cheapest treatment each offers — compare the specific treatment you need, and check what each price includes.

What do Curex and Willow both offer?

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Both platforms treat Weight Loss / GLP-1. Curex covers 3 treatment categories total and Willow covers 2.

Still deciding?

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