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Measured vs PlushCare: Which Is Better?

Head-to-head comparison of Measured and PlushCare based on our independent scoring across trust, value, experience, product range, and reputation — plus real pricing for the treatments they both offer.

Our Verdict

Measured scores higher overall in our independent evaluation (73/100 vs 68.3/100), leading on value, experience, product range. PlushCare comes out ahead on trust & safety, reputation. PlushCare has the lower entry price (from $20/mo vs $79/mo), so the better value depends on which treatment you need.

73

Measured is a New York-based, Y Combinator-backed weight-loss telehealth platform that prescribes branded and compounded GLP-1s, handles insurance prior authorizations, and adds dietitian counseling.

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68

PlushCare is a virtual primary-care membership service that layers weight-loss visits and branded GLP-1 prescriptions onto its core telehealth offering, rather than running a dedicated compounded-GLP-1 program.

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Score Breakdown

DimensionMeasuredPlushCare
Overall Score73/100 ✓68.3/100
Trust & Safety30%72/10078/100 ✓
Value25%74/100 ✓62/100
Experience20%76/100 ✓62/100
Product Range15%74/100 ✓65/100
Reputation10%66/10072/100 ✓

At a Glance

Founded20212014
HeadquartersNew York, NYSan Francisco, CA
Publicly tradedNoNo
Treatment categories22
Treatments listed113
Starting price$79/mo$20/mo

Pricing Where They Compete

Prices shown are based on our most recent research and may not reflect current pricing. Telehealth providers update their pricing frequently. Always verify pricing directly with the provider before purchasing.

CategoryMeasuredPlushCare
Weight Loss / GLP-1$119
Compounded Semaglutide
$650–$1100
Branded GLP-1 Prescription (Wegovy, Saxenda)

Measured

+Handles insurance benefit checks and prior authorizations for branded GLP-1s, and also offers cash pay (Wegovy pill $149–299, Zepbound $299–449 plus membership)
+Registered Dietitian nutrition counseling available and usually billed to the patient's insurance
+Strong review record: 4.9/5 across about 600 Trustpilot reviews, with only 2% 1-star
−Available in only 26 states and only to adults aged 18–65
−Branded programs stack a monthly membership ($49 promotional, $129 list) on top of separately billed medication
−No refunds once a billing period has started, including for side effects or intolerance
Read the full Measured review →

PlushCare

+Low $19.99/mo membership with first month free, and insurance-eligible visits as low as a $30 copay
+Accepts major insurance plans (Aetna, Cigna, Humana), broader than most single-purpose GLP-1 telehealth startups
+Physician-led primary care model covers ongoing and chronic care beyond a single weight-loss funnel
−Branded GLP-1 medication (Zepbound, Wegovy) is billed separately at the pharmacy — without insurance coverage this can run roughly $1,000+/month, dwarfing the low membership fee
−No compounded GLP-1 option, so cash-pay patients without drug coverage face full retail brand pricing
−Trustpilot pattern of unexpected recurring membership charges and difficulty cancelling
Read the full PlushCare review →

Measured vs PlushCare — FAQ

Is Measured better than PlushCare?

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Measured scores higher overall in our independent evaluation (73/100 vs 68.3/100), leading on value, experience, product range. PlushCare comes out ahead on trust & safety, reputation. PlushCare has the lower entry price (from $20/mo vs $79/mo), so the better value depends on which treatment you need.

Is Measured or PlushCare cheaper?

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PlushCare has the lower starting price (from $20/mo vs $79/mo for Measured). Starting prices are for the cheapest treatment each offers — compare the specific treatment you need, and check what each price includes.

What do Measured and PlushCare both offer?

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Both platforms treat Weight Loss / GLP-1. Measured covers 2 treatment categories total and PlushCare covers 2.

Still deciding?