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Measured vs WeightWatchers: Which Is Better?

Head-to-head comparison of Measured and WeightWatchers based on our independent scoring across trust, value, experience, product range, and reputation — plus real pricing for the treatments they both offer.

Our Verdict

Measured scores higher overall in our independent evaluation (73/100 vs 60/100), leading on trust & safety, value, experience, product range, reputation. WeightWatchers has the lower entry price (from $12/mo vs $79/mo), so the better value depends on which treatment you need.

73

Measured is a New York-based, Y Combinator-backed weight-loss telehealth platform that prescribes branded and compounded GLP-1s, handles insurance prior authorizations, and adds dietitian counseling.

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60

Legacy weight loss brand that acquired Sequence to enter GLP-1 telehealth, combining medication with 60+ years of community support.

Visit WeightWatchers

Score Breakdown

DimensionMeasuredWeightWatchers
Overall Score73/100 ✓60/100
Trust & Safety30%72/100 ✓65/100
Value25%74/100 ✓55/100
Experience20%76/100 ✓60/100
Product Range15%74/100 ✓55/100
Reputation10%66/100 ✓65/100

At a Glance

Founded20211963
HeadquartersNew York, NYNew York, NY
Publicly tradedNoYes (WW)
Treatment categories21
Treatments listed113
Starting price$79/mo$12/mo

Pricing Where They Compete

Prices shown are based on our most recent research and may not reflect current pricing. Telehealth providers update their pricing frequently. Always verify pricing directly with the provider before purchasing.

CategoryMeasuredWeightWatchers
Weight Loss / GLP-1$119
Compounded Semaglutide
$12
Core (app only, no clinician)

Measured

+Handles insurance benefit checks and prior authorizations for branded GLP-1s, and also offers cash pay (Wegovy pill $149–299, Zepbound $299–449 plus membership)
+Registered Dietitian nutrition counseling available and usually billed to the patient's insurance
+Strong review record: 4.9/5 across about 600 Trustpilot reviews, with only 2% 1-star
−Available in only 26 states and only to adults aged 18–65
−Branded programs stack a monthly membership ($49 promotional, $129 list) on top of separately billed medication
−No refunds once a billing period has started, including for side effects or intolerance
Read the full Measured review →

WeightWatchers

+60+ years of weight management brand recognition
+Unique combo of GLP-1 medication + coaching + community
+Insurance-friendly approach for eligible patients
−Filed Chapter 11 bankruptcy May 2025 — emerged but financial risk remains
−Higher all-in cost (WW membership + clinical program + separate medication)
−Telehealth tech newer and less polished
Read the full WeightWatchers review →

Measured vs WeightWatchers — FAQ

Is Measured better than WeightWatchers?

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Measured scores higher overall in our independent evaluation (73/100 vs 60/100), leading on trust & safety, value, experience, product range, reputation. WeightWatchers has the lower entry price (from $12/mo vs $79/mo), so the better value depends on which treatment you need.

Is Measured or WeightWatchers cheaper?

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WeightWatchers has the lower starting price (from $12/mo vs $79/mo for Measured). Starting prices are for the cheapest treatment each offers — compare the specific treatment you need, and check what each price includes.

What do Measured and WeightWatchers both offer?

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Both platforms treat Weight Loss / GLP-1. Measured covers 2 treatment categories total and WeightWatchers covers 1.

Still deciding?

Measured alternativesWeightWatchers alternativesTake the Match Quiz