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Willow vs ZipHealth: Which Is Better?

Head-to-head comparison of Willow and ZipHealth based on our independent scoring across trust, value, experience, product range, and reputation — plus real pricing for the treatments they both offer.

Our Verdict

ZipHealth scores higher overall in our independent evaluation (59/100 vs 51.9/100), leading on trust & safety, value, product range, reputation.

52
Willow
Below Average

Women-focused compounded GLP-1 telehealth brand operating in a limited number of states, tied to a National Advertising Division referral over its marketing claims.

Visit Willow
59

A high-volume, low-cost generalist telehealth pharmacy platform covering hair loss, ED, and other common prescription needs.

Visit ZipHealth

Score Breakdown

DimensionWillowZipHealth
Overall Score51.9/10059/100 ✓
Trust & Safety30%48/10055/100 ✓
Value25%52/10055/100 ✓
Experience20%62/10062/100
Product Range15%55/10070/100 ✓
Reputation10%38/10058/100 ✓

At a Glance

Founded——
Headquarters—Delray Beach, FL
Publicly tradedNoNo
Treatment categories24
Treatments listed24
Starting price$299/mo$20/mo

Pricing Where They Compete

Prices shown are based on our most recent research and may not reflect current pricing. Telehealth providers update their pricing frequently. Always verify pricing directly with the provider before purchasing.

CategoryWillowZipHealth
Women's Health—$20–$45
UTI Treatment

Willow

+Women-focused positioning with unlimited doctor access included in plan price
+Reviewers highlight responsive, board-certified doctors and simple onboarding
+Some patients report substantial results (e.g., 65 lbs in three months)
−Reportedly referred by the National Advertising Division to state attorneys general (Dec 2025) over advertising claims — unverified independently this cycle, needs manual confirmation
−Service limited to a narrow footprint (reportedly ~12 states), well below most national competitors
−Pricing ($299-399/mo starting) runs higher than several direct compounded-GLP-1 competitors
Read the full Willow review →

ZipHealth

+Large scale for a generalist telehealth pharmacy platform: 560,000+ customers claimed and one of the higher Trustpilot review volumes in the category (3,700+ reviews, 4.2 average).
+Broad prescription menu spanning hair loss (finasteride), ED, migraine, antiviral, UTI, and other common conditions through a single flat consultation fee.
+Fast, self-service intake flow praised by many reviewers as easy to navigate.
−Reviewers describe automatic subscription renewals with insufficient warning and difficulty canceling — a billing-friction issue distinct from having a subscription model at all.
−Individual medication pricing (including finasteride) is not shown until after intake is completed, limiting upfront price transparency.
−Multiple reviewers report multi-day waits for provider consultations despite marketing an 'express' service.
Read the full ZipHealth review →

Willow vs ZipHealth — FAQ

Is Willow better than ZipHealth?

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ZipHealth scores higher overall in our independent evaluation (59/100 vs 51.9/100), leading on trust & safety, value, product range, reputation.

Is Willow or ZipHealth cheaper?

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ZipHealth has the lower starting price (from $20/mo vs $299/mo for Willow). Starting prices are for the cheapest treatment each offers — compare the specific treatment you need, and check what each price includes.

What do Willow and ZipHealth both offer?

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Both platforms treat Women's Health. Willow covers 2 treatment categories total and ZipHealth covers 4.

Still deciding?

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