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BodyLogicMD vs Oova: Which Is Better?

Head-to-head comparison of BodyLogicMD and Oova based on our independent scoring across trust, value, experience, product range, and reputation — plus real pricing for the treatments they both offer.

Our Verdict

Oova scores higher overall in our independent evaluation (56/100 vs 53.6/100), leading on trust & safety, value, experience. BodyLogicMD comes out ahead on product range. BodyLogicMD has the lower entry price (from $79/mo vs $99/mo), so the better value depends on which treatment you need.

54
BodyLogicMD
Below Average

Long-running franchise network of independently run bioidentical hormone practices offering compounded BHRT for women and men, plus weight management, through a $79/mo membership with local clinics and telehealth.

Visit BodyLogicMD
56
Oova
Fair

At-home urine hormone-tracking kit that quantifies LH, estrogen and progesterone metabolites via a phone app, for fertility and perimenopause; no in-house prescribing.

Visit Oova

Score Breakdown

DimensionBodyLogicMDOova
Overall Score53.6/10056/100 ✓
Trust & Safety30%52/10062/100 ✓
Value25%45/10056/100 ✓
Experience20%55/10058/100 ✓
Product Range15%68/100 ✓42/100
Reputation10%55/10055/100

At a Glance

Founded20032017
HeadquartersBoca Raton, FLNew York, NY
Publicly tradedNoNo
Treatment categories41
Treatments listed43
Starting price$79/mo$99/mo

Pricing Where They Compete

Prices shown are based on our most recent research and may not reflect current pricing. Telehealth providers update their pricing frequently. Always verify pricing directly with the provider before purchasing.

CategoryBodyLogicMDOova
Women's Health—$99
Oova Membership (discounted kits + expert consults)

BodyLogicMD

+Over 20 years in operation, with local clinics in roughly 30 states plus telehealth visits from the same practitioners
+Lab-driven protocols: comprehensive panels covering sex hormones, thyroid, adrenal and metabolic markers before treatment
+Treats both women (peri/menopause BHRT) and men (testosterone), with weight management alongside
−Relies on compounded bioidentical hormones and pellets, which are not FDA-approved, and its marketing downplays WHI-era risk data
−Labs, visits and medication prices are not published; reviewers report a $200 new-patient fee, $545 labs and $295 visits on top of membership
−Franchise model means care quality and pricing vary by local practice; Trustpilot 3.4/5 on ~1,000 reviews
Read the full BodyLogicMD review →

Oova

+Quantitative readings of three hormones (LH, E3G, PdG) versus the yes/no results of standard ovulation strips
+Results can be shared in real time with a patient's own clinician through a HIPAA-compliant provider dashboard
+Kits are FSA/HSA eligible, with posted one-time and recurring pricing
−No prescribing or diagnosis; membership consults are with 'experts' rather than a clearly defined treating clinician
−App reportedly blocks scans outside its calculated testing window, which can leave paid strips unusable
−At roughly $129-$159 per cycle kit, ongoing tracking costs substantially more than basic ovulation strips
Read the full Oova review →

BodyLogicMD vs Oova — FAQ

Is BodyLogicMD better than Oova?

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Oova scores higher overall in our independent evaluation (56/100 vs 53.6/100), leading on trust & safety, value, experience. BodyLogicMD comes out ahead on product range. BodyLogicMD has the lower entry price (from $79/mo vs $99/mo), so the better value depends on which treatment you need.

Is BodyLogicMD or Oova cheaper?

▾

BodyLogicMD has the lower starting price (from $79/mo vs $99/mo for Oova). Starting prices are for the cheapest treatment each offers — compare the specific treatment you need, and check what each price includes.

What do BodyLogicMD and Oova both offer?

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Both platforms treat Women's Health. BodyLogicMD covers 4 treatment categories total and Oova covers 1.

Still deciding?

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