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Evernow vs Winona: Which Is Better?

Head-to-head comparison of Evernow and Winona based on our independent scoring across trust, value, experience, product range, and reputation — plus real pricing for the treatments they both offer.

Our Verdict

Winona scores higher overall in our independent evaluation (74.5/100 vs 68/100), leading on value, experience, reputation. Evernow comes out ahead on trust & safety, product range.

68

Menopause-focused telehealth practice offering HRT, non-hormonal therapy, branded GLP-1s and midlife hair/skin treatments through a $35–$49/mo membership or $150 pay-per-visit option.

Visit Evernow
75
Winona
Good

Women-focused telehealth delivering personalized bioidentical hormone replacement therapy for menopause, with in-house compounding pharmacies across 33 states.

Visit Winona

Score Breakdown

DimensionEvernowWinona
Overall Score68/10074.5/100 ✓
Trust & Safety30%72/100 ✓70/100
Value25%66/10075/100 ✓
Experience20%58/10085/100 ✓
Product Range15%78/100 ✓65/100
Reputation10%66/10080/100 ✓

At a Glance

Founded20192020
HeadquartersSan Francisco, CAAustin, TX
Publicly tradedNoNo
Treatment categories65
Treatments listed712
Starting price$35/mo$9/mo

Pricing Where They Compete

Prices shown are based on our most recent research and may not reflect current pricing. Telehealth providers update their pricing frequently. Always verify pricing directly with the provider before purchasing.

CategoryEvernowWinona
Women's Health$150
Pay-per-visit Menopause Consult
$9
DHEA Capsules
Hormone Therapy$35–$49
Evernow Membership
—
Hair Loss—$50
Minoxidil Hair Serum (7%)
Dermatology—$50
Estriol Face Cream with Tretinoin
Sexual Health—$79
Sildenafil Arousal Cream (per order, not monthly)

Evernow

+Membership pricing is published ($49/mo, or $35/mo on the $420 annual plan) and video visits can be billed to BCBS, Anthem, UnitedHealthcare or Aetna
+Broad menopause formulary: FDA-approved estradiol and progesterone, Femring, Veozah, SSRIs/SNRIs, plus Addyi and Vyleesi for libido
+Names its fulfillment pharmacies (GoGo Meds, Art of Medicine) and allows local-pharmacy fills so insurance can cover medications
−Cash prices for individual medications aren't shown until after signup
−Trustpilot is 2.0/5 on 15 reviews; one reviewer reports an unexpected $420 charge after choosing the "$35/month" plan
−Reviewers report slow or copy-paste provider responses and multi-day pharmacy delays
Read the full Evernow review →

Winona

+Vertically integrated: in-house compounding pharmacies, proprietary EHR, employed physicians
+Strong patient satisfaction: 4.6/5 Trustpilot with 6,000+ reviews, 80% report symptom relief in 3 months
+Accessible pricing: $54-$149/mo for core HRT with free consultations and shipping
−Billing runs every 28 days on monthly supplies, which is 13 charges a year rather than 12
−Six of the hormone products and DHEA are advertised as a 'from' price, with dose-level pricing visible only after an intake, so the figures here are floors rather than what most patients pay
−No insurance billing — entirely out-of-pocket (though HSA/FSA accepted)
Read the full Winona review →

Evernow vs Winona — FAQ

Is Evernow better than Winona?

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Winona scores higher overall in our independent evaluation (74.5/100 vs 68/100), leading on value, experience, reputation. Evernow comes out ahead on trust & safety, product range.

Is Evernow or Winona cheaper?

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Winona has the lower starting price (from $9/mo vs $35/mo for Evernow). Starting prices are for the cheapest treatment each offers — compare the specific treatment you need, and check what each price includes.

What do Evernow and Winona both offer?

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Both platforms treat Women's Health, Hormone Therapy, Hair Loss, Dermatology, Sexual Health. Evernow covers 6 treatment categories total and Winona covers 5.

Still deciding?

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