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Fay vs LifeMD: Which Is Better?

Head-to-head comparison of Fay and LifeMD based on our independent scoring across trust, value, experience, product range, and reputation — plus real pricing for the treatments they both offer.

Our Verdict

LifeMD scores higher overall in our independent evaluation (68/100 vs 61.9/100), leading on value, experience, product range. Fay comes out ahead on trust & safety, reputation. Fay has the lower entry price (from $0/mo vs $14/mo), so the better value depends on which treatment you need.

62
Fay
Fair

Insurance-billed marketplace for virtual registered-dietitian care (weight management, diabetes, GLP-1 support, PCOS); it does not prescribe medication.

Visit Fay
68
LifeMD
Good

Publicly traded telehealth betting big on weight loss, with aggressive GLP-1 pricing and fast-growing subscriber base.

Visit LifeMD

Score Breakdown

DimensionFayLifeMD
Overall Score61.9/10068/100 ✓
Trust & Safety30%66/100 ✓65/100
Value25%70/10075/100 ✓
Experience20%62/10070/100 ✓
Product Range15%40/10065/100 ✓
Reputation10%62/100 ✓60/100

At a Glance

Founded20222020
HeadquartersSchaumburg, ILNew York, NY
Publicly tradedNoYes (LFMD)
Treatment categories26
Treatments listed15
Starting price$0/mo$14/mo

Pricing Where They Compete

Prices shown are based on our most recent research and may not reflect current pricing. Telehealth providers update their pricing frequently. Always verify pricing directly with the provider before purchasing.

CategoryFayLifeMD
Weight Loss / GLP-1Free–$150
Registered Dietitian Sessions
$149–$349
Branded Wegovy (oral/injectable)

Fay

+Registered dietitians only, in-network with 700+ plans; many members pay $0 per session
+Pre-booking price estimator based on the member's insurance benefits
+Large clinician bench (3,400+ RDs) covering 30+ specialties including diabetes, PCOS and GLP-1 nutrition support
−No prescribers: Fay cannot prescribe or supply GLP-1s or any other medication
−Insurance estimates are unreliable per reviewers, with '$0 copay' visits later billed at $230 up to $1,400
−Reports of unexpected recurring charges and charges continuing after cancellation
Read the full Fay review →

LifeMD

+Novo Nordisk partnership for branded Wegovy pill and subscription program
+Eli Lilly partnership for branded Zepbound access
+Publicly traded with quarterly earnings transparency — 25% revenue growth in 2025
−Compounded GLP-1s discontinued — pivoted to branded medications
−Aggressive marketing draws scrutiny from health professionals
−Narrower treatment range than Hims or Ro
Read the full LifeMD review →

Fay vs LifeMD — FAQ

Is Fay better than LifeMD?

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LifeMD scores higher overall in our independent evaluation (68/100 vs 61.9/100), leading on value, experience, product range. Fay comes out ahead on trust & safety, reputation. Fay has the lower entry price (from $0/mo vs $14/mo), so the better value depends on which treatment you need.

Is Fay or LifeMD cheaper?

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Fay has the lower starting price (from $0/mo vs $14/mo for LifeMD). Starting prices are for the cheapest treatment each offers — compare the specific treatment you need, and check what each price includes.

What do Fay and LifeMD both offer?

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Both platforms treat Weight Loss / GLP-1. Fay covers 2 treatment categories total and LifeMD covers 6.

Still deciding?