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Measured vs Niagen Plus: Which Is Better?

Head-to-head comparison of Measured and Niagen Plus based on our independent scoring across trust, value, experience, product range, and reputation — plus real pricing for the treatments they both offer.

Our Verdict

Measured scores higher overall in our independent evaluation (73/100 vs 64.7/100), leading on value, experience, product range. Niagen Plus comes out ahead on trust & safety, reputation.

73

Measured is a New York-based, Y Combinator-backed weight-loss telehealth platform that prescribes branded and compounded GLP-1s, handles insurance prior authorizations, and adds dietitian counseling.

Visit Measured
65

Prescription-only telehealth program from Nasdaq-listed Niagen Bioscience (formerly ChromaDex) selling an at-home injection kit of nicotinamide riboside (NR), an NAD+ precursor, rather than NAD+ itself.

Visit Niagen Plus

Score Breakdown

DimensionMeasuredNiagen Plus
Overall Score73/100 ✓64.7/100
Trust & Safety30%72/10078/100 ✓
Value25%74/100 ✓70/100
Experience20%76/100 ✓58/100
Product Range15%74/100 ✓36/100
Reputation10%66/10068/100 ✓

At a Glance

Founded20212024
HeadquartersNew York, NYLos Angeles, CA
Publicly tradedNoYes (NAGE)
Treatment categories21
Treatments listed111
Starting price$79/mo$149/mo

Pricing Where They Compete

Prices shown are based on our most recent research and may not reflect current pricing. Telehealth providers update their pricing frequently. Always verify pricing directly with the provider before purchasing.

CategoryMeasuredNiagen Plus
Longevity & Peptides$79–$99
GLP-1 Microdose (semaglutide or tirzepatide)
$149
Niagen At-Home Injection Kit (NR chloride 500 mg, ~28 days)

Measured

+Handles insurance benefit checks and prior authorizations for branded GLP-1s, and also offers cash pay (Wegovy pill $149–299, Zepbound $299–449 plus membership)
+Registered Dietitian nutrition counseling available and usually billed to the patient's insurance
+Strong review record: 4.9/5 across about 600 Trustpilot reviews, with only 2% 1-star
−Available in only 26 states and only to adults aged 18–65
−Branded programs stack a monthly membership ($49 promotional, $129 list) on top of separately billed medication
−No refunds once a billing period has started, including for side effects or intolerance
Read the full Measured review →

Niagen Plus

+Backed by a public company with 25+ years of NAD+-precursor research; it holds the patent on the active ingredient (Niagen NRCl)
+Compounded by a 503B outsourcing facility (FDA-registered, cGMP) rather than a patient-specific 503A lab alone
+Flat, published $149 kit price includes the provider consult, a ~28-day supply, supplies and free Next Day Air shipping
−Only one product, and it is NR (an NAD+ precursor), not NAD+; the studies comparing it with NAD+ IV are small and company-sponsored
−The kit showed 'more stock coming soon' at the time of research, so availability is not reliable
−The site does not name the telehealth medical group or the dispensing 503A pharmacy
Read the full Niagen Plus review →

Measured vs Niagen Plus — FAQ

Is Measured better than Niagen Plus?

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Measured scores higher overall in our independent evaluation (73/100 vs 64.7/100), leading on value, experience, product range. Niagen Plus comes out ahead on trust & safety, reputation.

Is Measured or Niagen Plus cheaper?

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Measured has the lower starting price (from $79/mo vs $149/mo for Niagen Plus). Starting prices are for the cheapest treatment each offers — compare the specific treatment you need, and check what each price includes.

What do Measured and Niagen Plus both offer?

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Both platforms treat Longevity & Peptides. Measured covers 2 treatment categories total and Niagen Plus covers 1.

Still deciding?

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