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Nu Image Medical vs Winona: Which Is Better?

Head-to-head comparison of Nu Image Medical and Winona based on our independent scoring across trust, value, experience, product range, and reputation — plus real pricing for the treatments they both offer.

Our Verdict

Winona scores higher overall in our independent evaluation (74.5/100 vs 70.5/100), leading on trust & safety, value, experience, reputation. Nu Image Medical comes out ahead on product range. Nu Image Medical has the lower entry price (from $3/mo vs $9/mo), so the better value depends on which treatment you need.

Nu Image Medical is a Tampa-based cash-pay telehealth veteran (founded 2004, online since 2008) with a wide compounded catalog spanning GLP-1s, testosterone, peptides, and men's and women's sexual health.

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75
Winona
Good

Women-focused telehealth delivering personalized bioidentical hormone replacement therapy for menopause, with in-house compounding pharmacies across 33 states.

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Score Breakdown

DimensionNu Image MedicalWinona
Overall Score70.5/10074.5/100 ✓
Trust & Safety30%66/10070/100 ✓
Value25%74/10075/100 ✓
Experience20%62/10085/100 ✓
Product Range15%85/100 ✓65/100
Reputation10%70/10080/100 ✓

At a Glance

Founded20042020
HeadquartersTampa, FLAustin, TX
Publicly tradedNoNo
Treatment categories75
Treatments listed1112
Starting price$3/mo$9/mo

Pricing Where They Compete

Prices shown are based on our most recent research and may not reflect current pricing. Telehealth providers update their pricing frequently. Always verify pricing directly with the provider before purchasing.

CategoryNu Image MedicalWinona
Hormone Therapy$80
Enclomiphene RDT
—
Sexual Health$3
Sildenafil / Tadalafil / Mt. Everest Max
$79
Sildenafil Arousal Cream (per order, not monthly)
Women's Health$84
Women's Sexual Health (compounded gel / estradiol vaginal cream)
$9
DHEA Capsules
Hair Loss$56–$67
Hair Loss (spray / cream)
$50
Minoxidil Hair Serum (7%)

Nu Image Medical

+Roughly 18 years of continuous online operation, far longer than most competitors in the category
+Low entry pricing published on-site: semaglutide from $99/mo (12-month supply), ED tablets from $3, enclomiphene from $80/mo
+One of the widest catalogs reviewed, spanning GLP-1s, testosterone, peptides, NAD+, hair loss, and women's sexual health (Addyi, estradiol cream, compounded gel)
−Strict all-sales-final policy with no refunds except for damaged product, plus explicit chargeback-contest language
−Headline GLP-1 price requires buying a 12-month supply; shorter-term pricing isn't shown before enrollment
−Reviewers report provider replies taking 6–8 days and little proactive follow-up
Read the full Nu Image Medical review →

Winona

+Vertically integrated: in-house compounding pharmacies, proprietary EHR, employed physicians
+Strong patient satisfaction: 4.6/5 Trustpilot with 6,000+ reviews, 80% report symptom relief in 3 months
+Accessible pricing: $54-$149/mo for core HRT with free consultations and shipping
−Billing runs every 28 days on monthly supplies, which is 13 charges a year rather than 12
−Six of the hormone products and DHEA are advertised as a 'from' price, with dose-level pricing visible only after an intake, so the figures here are floors rather than what most patients pay
−No insurance billing — entirely out-of-pocket (though HSA/FSA accepted)
Read the full Winona review →

Nu Image Medical vs Winona — FAQ

Is Nu Image Medical better than Winona?

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Winona scores higher overall in our independent evaluation (74.5/100 vs 70.5/100), leading on trust & safety, value, experience, reputation. Nu Image Medical comes out ahead on product range. Nu Image Medical has the lower entry price (from $3/mo vs $9/mo), so the better value depends on which treatment you need.

Is Nu Image Medical or Winona cheaper?

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Nu Image Medical has the lower starting price (from $3/mo vs $9/mo for Winona). Starting prices are for the cheapest treatment each offers — compare the specific treatment you need, and check what each price includes.

What do Nu Image Medical and Winona both offer?

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Both platforms treat Hormone Therapy, Sexual Health, Women's Health, Hair Loss. Nu Image Medical covers 7 treatment categories total and Winona covers 5.

Still deciding?