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Oova vs Shameless Care: Which Is Better?

Head-to-head comparison of Oova and Shameless Care based on our independent scoring across trust, value, experience, product range, and reputation — plus real pricing for the treatments they both offer.

Our Verdict

Shameless Care scores higher overall in our independent evaluation (66/100 vs 56/100), leading on trust & safety, value, experience, product range.

56
Oova
Fair

At-home urine hormone-tracking kit that quantifies LH, estrogen and progesterone metabolites via a phone app, for fertility and perimenopause; no in-house prescribing.

Visit Oova
66

Shameless Care is an Illinois sexual-health telehealth company selling ED and female-arousal medications, comprehensive STI testing, DoxyPEP and UTI/BV/yeast treatment as one-time purchases.

Visit Shameless Care

Score Breakdown

DimensionOovaShameless Care
Overall Score56/10066/100 ✓
Trust & Safety30%62/10068/100 ✓
Value25%56/10068/100 ✓
Experience20%58/10066/100 ✓
Product Range15%42/10066/100 ✓
Reputation10%55/10055/100

At a Glance

Founded20172022
HeadquartersNew York, NYSt. Charles, IL
Publicly tradedNoNo
Treatment categories14
Treatments listed310
Starting price$99/mo$63/mo

Pricing Where They Compete

Prices shown are based on our most recent research and may not reflect current pricing. Telehealth providers update their pricing frequently. Always verify pricing directly with the provider before purchasing.

CategoryOovaShameless Care
Women's Health$99
Oova Membership (discounted kits + expert consults)
$63
UTI / BV / Yeast Infection Treatment

Oova

+Quantitative readings of three hormones (LH, E3G, PdG) versus the yes/no results of standard ovulation strips
+Results can be shared in real time with a patient's own clinician through a HIPAA-compliant provider dashboard
+Kits are FSA/HSA eligible, with posted one-time and recurring pricing
−No prescribing or diagnosis; membership consults are with 'experts' rather than a clearly defined treating clinician
−App reportedly blocks scans outside its calculated testing window, which can leave paid strips unusable
−At roughly $129-$159 per cycle kit, ongoing tracking costs substantially more than basic ovulation strips
Read the full Oova review →

Shameless Care

+One-time purchases with no auto-renewal, which avoids the recurring-charge complaints common in the category
+Every price is posted on the site, all-in with consult, prescription and shipping (e.g. UTI treatment $63, Shameless Duo from $130)
+Covers men's and women's sexual health, including STI testing, DoxyPEP, herpes suppression and female arousal treatments, which most ED-focused brands don't
−Two of its three named partner pharmacies (Curexa, Belmar) received FDA compounding warning letters in 2023
−Review evidence is mostly the brand's own on-site testimonials; little independent Trustpilot or Reddit footprint
−Compounded ED troches cost about $7–11 per dose, well above generic sildenafil or tadalafil tablets
Read the full Shameless Care review →

Oova vs Shameless Care — FAQ

Is Oova better than Shameless Care?

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Shameless Care scores higher overall in our independent evaluation (66/100 vs 56/100), leading on trust & safety, value, experience, product range.

Is Oova or Shameless Care cheaper?

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Shameless Care has the lower starting price (from $63/mo vs $99/mo for Oova). Starting prices are for the cheapest treatment each offers — compare the specific treatment you need, and check what each price includes.

What do Oova and Shameless Care both offer?

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Both platforms treat Women's Health. Oova covers 1 treatment category total and Shameless Care covers 4.

Still deciding?

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