HomePaloma Health
58
Fair

Paloma Health

A niche telehealth brand built specifically around hypothyroidism and Hashimoto's care, pairing at-home lab testing with endocrinology-informed treatment.

New York, NYFounded 201851-100 employees
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What we like

+Narrow clinical focus on hypothyroidism/Hashimoto's with endocrinologist-informed care teams and integrated at-home lab testing, nutritionist visits, and medication management in one program.
+Transparent flat membership pricing ($20/mo billed $240/yr) that bundles two test kits and two visits per year.
+One of the only brands to specialize specifically in DTC thyroid care rather than treating it as one line item among many.

What to watch

Trustpilot rating is weak (2.6/5, though based on a very small sample of 4 reviews) with recurring complaints of care that didn't match advertised 'integrative'/'holistic' positioning.
At least one reported case of a patient with clearly abnormal labs (TSH of 58) alleging the prescribing clinician disregarded their reported symptoms before prescribing a medication that caused adverse reactions — a serious quality-of-care concern for a specialty-clinical brand.
Reviewers report membership fees and per-visit charges stacking in ways that felt like hidden costs.
Extremely limited public review volume relative to its 'only scaled DTC thyroid brand' positioning makes reputation difficult to verify independently.
Refund disputes reported, including a canceled appointment with no refund of the membership fee.

Full Review

Founded in 2018, Paloma Health positions itself as the only scaled direct-to-consumer platform focused exclusively on thyroid disease, bundling at-home test kits, virtual visits with thyroid-focused clinicians and nutritionists, and ongoing medication management into a $20/month membership. That specialization is a genuine differentiator in a category most generalist telehealth brands treat as an afterthought. However, publicly visible patient feedback is both sparse and largely negative, including a serious allegation that a patient with significantly abnormal labs felt unheard before being prescribed a medication that caused adverse reactions. Reviewers also describe membership and per-visit costs stacking in ways that felt like hidden fees. The clinical model is credible on paper, but independent verification of consistent care quality is limited by the small public review base.

Last researched: 2026-09-19

Pricing

Prices shown are based on our most recent research and may not reflect current pricing. Telehealth providers update their pricing frequently. Always verify pricing directly with the provider before purchasing.

TreatmentCategoryPrice/moIncludesNotes
Thyroid Care MembershipHormone Therapy$20
Consults Lab work Shipping
$240/yr covers 2 test kits + 2 visits/yr
Subscription required
At-Home Thyroid Test KitHormone Therapy$75–$99
Consults Lab work Shipping
$75 for members, $99 for non-members
No subscription needed
Non-Member Doctor VisitHormone Therapy$42–$110
Consults Lab work Shipping
$42 for members, $110 for non-members
No subscription needed

Score Breakdown

58
Trust & Safety (30%)
62
Value (25%)
55
Experience (20%)
55
Product Range (15%)
55
Reputation (10%)
Trust & Safety58/100
Value62/100
Experience55/100
Product Range55/100
Reputation55/100