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Heally vs Proov: Which Is Better?

Head-to-head comparison of Heally and Proov based on our independent scoring across trust, value, experience, product range, and reputation — plus real pricing for the treatments they both offer.

Our Verdict

Heally scores higher overall in our independent evaluation (64.2/100 vs 57.7/100), leading on value, experience, product range. Proov comes out ahead on trust & safety.

64
Heally
Fair

Heally is a San Mateo-based telehealth marketplace offering free consults for branded GLP-1s, compounded longevity drugs (rapamycin, NAD+, sermorelin), hormones and lab testing on a pay-per-refill model.

Visit Heally
58
Proov
Fair

Proov is an at-home fertility hormone test brand whose Path to Pregnancy program pairs three cycles of testing with a reproductive endocrinologist who can prescribe letrozole, progesterone or metformin.

Visit Proov

Score Breakdown

DimensionHeallyProov
Overall Score64.2/100 ✓57.7/100
Trust & Safety30%56/10062/100 ✓
Value25%72/100 ✓64/100
Experience20%58/100 ✓55/100
Product Range15%82/100 ✓44/100
Reputation10%55/10055/100

At a Glance

Founded20162015
HeadquartersSan Mateo, CABoulder, CO
Publicly tradedNoNo
Treatment categories71
Treatments listed152
Starting price$49/mo$133/mo

Pricing Where They Compete

Prices shown are based on our most recent research and may not reflect current pricing. Telehealth providers update their pricing frequently. Always verify pricing directly with the provider before purchasing.

CategoryHeallyProov
Women's Health$99
Perimenopause Treatment
$133
Path to Pregnancy (3-cycle testing + RE review)

Heally

+Free provider consultation and no membership fee; patients pay only when a refill is ordered
+One of the broader longevity menus we track: rapamycin, NAD+ (injection and nasal), sermorelin, glutathione, methylene blue, metformin and acarbose
+Names its medical group (HLY Medical Group PA) and compounding pharmacies (The Pharmacy Hub, Beaker, Red Rock)
−Inconsistent marketing claims: '250,000+ patients' on one page versus 'thousands' on About, and '12,563 reviews' versus 68 on Trustpilot
−25% of Trustpilot reviews are one-star, citing wrong doses shipped, high costs and aggressive renewal outreach
−Weight-loss refills auto-schedule until cancelled, and a card authorization hold is placed about 48 hours before the appointment
Read the full Heally review →

Proov

+Prescribing decisions tied to the patient's own measured ovulation and PdG data, not a calendar protocol
+Named reproductive endocrinologist (fertility-clinic specialty), not a generalist questionnaire review
+Transparent bundle: $399 for three cycles of tests plus physician review, with medication capped at $65 for three months
−A single physician does all prescribing; state-by-state availability isn't disclosed
−Primarily a test-kit retailer; the telehealth component is a fixed three-cycle program, not ongoing care
−Refunds follow the standard store policy, with no program-specific guarantee
Read the full Proov review →

Heally vs Proov — FAQ

Is Heally better than Proov?

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Heally scores higher overall in our independent evaluation (64.2/100 vs 57.7/100), leading on value, experience, product range. Proov comes out ahead on trust & safety.

Is Heally or Proov cheaper?

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Heally has the lower starting price (from $49/mo vs $133/mo for Proov). Starting prices are for the cheapest treatment each offers — compare the specific treatment you need, and check what each price includes.

What do Heally and Proov both offer?

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Both platforms treat Women's Health. Heally covers 7 treatment categories total and Proov covers 1.

Still deciding?

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