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Proov vs Twentyeight Health: Which Is Better?

Head-to-head comparison of Proov and Twentyeight Health based on our independent scoring across trust, value, experience, product range, and reputation — plus real pricing for the treatments they both offer.

Our Verdict

Twentyeight Health scores higher overall in our independent evaluation (75/100 vs 57.7/100), leading on trust & safety, value, experience, product range, reputation.

58
Proov
Fair

Proov is an at-home fertility hormone test brand whose Path to Pregnancy program pairs three cycles of testing with a reproductive endocrinologist who can prescribe letrozole, progesterone or metformin.

Visit Proov
75

Brooklyn-based women's telehealth service covering birth control, emergency contraception, UTI/BV/yeast and herpes treatment, prescription skincare and branded GLP-1s under a $19.99/mo membership ($0 in-network).

Visit Twentyeight Health

Score Breakdown

DimensionProovTwentyeight Health
Overall Score57.7/10075/100 ✓
Trust & Safety30%62/10076/100 ✓
Value25%64/10080/100 ✓
Experience20%55/10072/100 ✓
Product Range15%44/10072/100 ✓
Reputation10%55/10070/100 ✓

At a Glance

Founded20152018
HeadquartersBoulder, COBrooklyn, NY
Publicly tradedNoNo
Treatment categories14
Treatments listed27
Starting price$133/mo$15/mo

Pricing Where They Compete

Prices shown are based on our most recent research and may not reflect current pricing. Telehealth providers update their pricing frequently. Always verify pricing directly with the provider before purchasing.

CategoryProovTwentyeight Health
Women's Health$133
Path to Pregnancy (3-cycle testing + RE review)
$15–$19.99
Complete Care Membership

Proov

+Prescribing decisions tied to the patient's own measured ovulation and PdG data, not a calendar protocol
+Named reproductive endocrinologist (fertility-clinic specialty), not a generalist questionnaire review
+Transparent bundle: $399 for three cycles of tests plus physician review, with medication capped at $65 for three months
−A single physician does all prescribing; state-by-state availability isn't disclosed
−Primarily a test-kit retailer; the telehealth component is a fixed three-cycle program, not ongoing care
−Refunds follow the standard store policy, with no program-specific guarantee
Read the full Proov review →

Twentyeight Health

+Low entry cost: $19.99/mo membership ($0 when in-network), birth control from $16/pack cash and often $0 with insurance
+Accepts most commercial insurance and Medicaid in multiple states, which few D2C telehealth brands do
+One membership covers contraception, EC, UTI/BV/yeast, herpes, skincare and weight care, and urgent-care prescriptions are ready for pickup in 4–6 hours
−Medications are billed separately from the membership, which some reviewers say caused unexpected charges
−Weight care (branded Wegovy/Zepbound only) is limited to about 22 states, and skincare to a subset of states
−21% of Trustpilot reviews are 1-star, citing billing discrepancies and support communication problems
Read the full Twentyeight Health review →

Proov vs Twentyeight Health — FAQ

Is Proov better than Twentyeight Health?

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Twentyeight Health scores higher overall in our independent evaluation (75/100 vs 57.7/100), leading on trust & safety, value, experience, product range, reputation.

Is Proov or Twentyeight Health cheaper?

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Twentyeight Health has the lower starting price (from $15/mo vs $133/mo for Proov). Starting prices are for the cheapest treatment each offers — compare the specific treatment you need, and check what each price includes.

What do Proov and Twentyeight Health both offer?

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Both platforms treat Women's Health. Proov covers 1 treatment category total and Twentyeight Health covers 4.

Still deciding?

Proov alternativesTwentyeight Health alternativesTake the Match Quiz