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Midi Health vs Proov: Which Is Better?

Head-to-head comparison of Midi Health and Proov based on our independent scoring across trust, value, experience, product range, and reputation — plus real pricing for the treatments they both offer.

Our Verdict

Midi Health scores higher overall in our independent evaluation (74.8/100 vs 57.7/100), leading on trust & safety, value, experience, product range, reputation.

75

Insurance-billed virtual clinic for perimenopause and menopause, prescribing FDA-approved and compounded HRT, non-hormonal options, and GLP-1s through menopause-trained clinicians.

Visit Midi Health
58
Proov
Fair

Proov is an at-home fertility hormone test brand whose Path to Pregnancy program pairs three cycles of testing with a reproductive endocrinologist who can prescribe letrozole, progesterone or metformin.

Visit Proov

Score Breakdown

DimensionMidi HealthProov
Overall Score74.8/100 ✓57.7/100
Trust & Safety30%78/100 ✓62/100
Value25%72/100 ✓64/100
Experience20%74/100 ✓55/100
Product Range15%72/100 ✓44/100
Reputation10%78/100 ✓55/100

At a Glance

Founded20212015
HeadquartersMenlo Park, CABoulder, CO
Publicly tradedNoNo
Treatment categories31
Treatments listed32
Starting price$50/mo$133/mo

Pricing Where They Compete

Prices shown are based on our most recent research and may not reflect current pricing. Telehealth providers update their pricing frequently. Always verify pricing directly with the provider before purchasing.

CategoryMidi HealthProov
Women's Health—$133
Path to Pregnancy (3-cycle testing + RE review)

Midi Health

+In-network with most major commercial PPO plans, which third-party reviewers put at roughly $50 out of pocket per visit
+Clinicians trained specifically in menopause care, prescribing both FDA-approved HRT and non-hormonal options and ordering labs and imaging
+No membership fee; self-pay is per visit ($250 first, $150 follow-up), which is cheaper than a monthly plan for patients on a stable regimen
−Billing is the dominant complaint: BBB logs 64 complaints in three years, mostly surprise balances after insurance confirmations
−Medicare, Medicaid and Medi-Cal are not accepted, excluding many women in the core menopause age group
−Compounded GLP-1 pricing is published only as a 'from $164 per 4-week supply' floor; dose-level prices require a visit
Read the full Midi Health review →

Proov

+Prescribing decisions tied to the patient's own measured ovulation and PdG data, not a calendar protocol
+Named reproductive endocrinologist (fertility-clinic specialty), not a generalist questionnaire review
+Transparent bundle: $399 for three cycles of tests plus physician review, with medication capped at $65 for three months
−A single physician does all prescribing; state-by-state availability isn't disclosed
−Primarily a test-kit retailer; the telehealth component is a fixed three-cycle program, not ongoing care
−Refunds follow the standard store policy, with no program-specific guarantee
Read the full Proov review →

Midi Health vs Proov — FAQ

Is Midi Health better than Proov?

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Midi Health scores higher overall in our independent evaluation (74.8/100 vs 57.7/100), leading on trust & safety, value, experience, product range, reputation.

Is Midi Health or Proov cheaper?

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Midi Health has the lower starting price (from $50/mo vs $133/mo for Proov). Starting prices are for the cheapest treatment each offers — compare the specific treatment you need, and check what each price includes.

What do Midi Health and Proov both offer?

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Both platforms treat Women's Health. Midi Health covers 3 treatment categories total and Proov covers 1.

Still deciding?

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